Kim Lifton

Kim Lifton

Kim Lifton is President and Cofounder of Wow Writing Workshop, a strategic communication company specializing in college admission and grad school application essay writing and professional training. She leads a team of writers and teachers who understand the writing process inside and out. Wow’s team teaches students how to write application essays, and provides expert training on their unique approach to professionals who want to improve their essay coaching practices. Kim blogs regularly about the college essay’s role in the admission process for multiple industry publications and websites. In 2019, she was named a LinkedIn Top Voice in Education.

Before co-founding Wow, Kim worked as a reporter and communication consultant. Highlights include: Co-producing a PBS documentary about teens and depression, No Ordinary Joe: Erasing the Stigma of Mental Illness; writing “First Class,” a weekly lifestyle column about the area’s most successful businessmen and women for the Detroit Free Press; creating “A Small Business Adventure,” a 12-part monthly series about the perils and pitfalls of running a small business for the Detroiter Magazine; supervising a public relations campaign and accompanying print materials that attracted local and national print, radio, and TV media coverage for the National Council of Jewish Women’s annual convention in celebrating its 100th anniversary.

Articles

Who can help me write my college application essay?

Writing is not a group activity, and you should always write your college application essay on your own. You can get guidance, but make sure it is the right kind of help.read more

Why Your English Paper Doesn't Make a Strong College Essay

Year after year, students send us college application essays to review that were written for an English class. Most of the essays earned A's . . . but not a single one was ready to submit with a college application.read more

How to Stand Out With Your College Essay

We're bringing you the top five tips for standing out in your college essay, straight from admissions officers! Get the college application tips on CX now. read more

How to Write the "Why Us?" Essay

When it comes to the "why this university?" application essays, lots of students misunderstand the prompts--and miss out on an important opportunity to stand out. read more

Top College Admission Essay Myths Debunked

There is a lot of misinformation out there surrounding the college admission essay. Consider these myths and facts before you get started.read more

How do admission counselors rank the different application elements, like GPA, test scores, essay, and recommendations?

This may vary by school, but in many cases the work that you have done over three to four years of high school is the most important indicator of your ability to do college level work. It is not just the grades, but the rigor of the classes that you take that will show your abilities.read more