A Q&A: Video Production, Multimedia, and Beyond

We talked to a journalism graduate about her current position as an associate producer at a video production company, and her interest in further her career in multimedia!

Interested in video production for a career? Our former international student blogger Yumi Arake took some time to tell us about her journey from journalism to her current position as an associate producer at a video production company—and her aspirations to continue her career in multimedia journalism!

Tell us a little about yourself, your background, and your education.

YumiMy name is Yumi, and I was born in Malaysia and raised in Tokyo. I went to the American School In Japan K-12 before moving in 2006 to the United States to attend Boston University for my undergraduate studies. I now work as the associate producer at Boston Science Communications, Inc., a video production company that specializes in covering science, technology, and medicine.

What do you do in your current position at Boston Science Communications, Inc.?

Whenever anybody asks me what I do, I kind of chuckle because I actually don’t have a good way of describing it in a couple of words. My official title is “Associate Producer,” but that means that I’m part researcher, scriptwriter, interviewer/journalist, on-set logistics manager, sound recorder, post-production editor, graphics producer, and makeup artist, even. But at the core of what I do is produce video and multimedia about science, technology, and medicine for a variety of clients—broadcasters (like PBS, Discovery Channel), educational institutions (MIT, Harvard), and corporate organizations.

How did you discover your enjoyment and talent in video production?

I had always been interested in video as a medium that can most closely capture a time, a place, and the events therein. Fear and grit also drew me to video. As an undergraduate journalism major embarking to graduate in an uncertain economy, and when journalism paradigms were shifting drastically, I knew I had to adapt in order to pursue my dream of becoming a journalist. I took two multimedia and online journalism courses my senior year, and they were perhaps two of the most important classes I would take at BU. While my current job doesn’t quite cleanly fall into the role of journalist, all of my journalism training have served me well in my role as a producer.

What advice do you have for students considering a career like yours?

The definition of “journalist” and the journalism industry is constantly evolving. Tenacity and adaptability are perhaps the two most important qualities—and this applies to many other professions, but especially in journalism and media. It’s not enough to just be a writer or a videographer. Students interested in media should open their minds to all aspects of it—web design, audio mixing, computer programming—the list in infinite. The additional skillset will set you apart from every other journalism or communications major—but these skills should be built upon a stringent and solid foundation in traditional journalistic skills like good writing, editorial judgment, clarity, and a passion to tell a good story.

Visual arts and communications is a tough industry to get into. What kinds of trends and opportunities have you seen in the field? 

Visual arts and communication are indeed tough industries to break into. We are, however, seeing the democratization of news and media—just look at the proliferation of works on Vimeo or YouTube by non-professional filmmakers. We also see the democratization of the types of visual communication—memes, new modes of photography, remaking/mixing and mash-ups. With the advent of consumer HDSLR cameras that record high-definition video, filmmaking and media production has become a lot more accessible, and video editing programs have also become layman-friendly. This should encourage a wider range of people to produce a diverse work of visual communication.

What are your goals for your future career?

I will be going to graduate school to further my studies in journalism, and I hope to delve into radio so that I can cross that medium off of my list of journalistic modes to try out. Since my background is in print and I currently work with video, I’d like to complete the “trifecta” by discovering what storytelling advantages lie in radio and podcasting. I’d like to then take my learning experiences to a large publication—maybe the New York Times, the The Atlantic (these are lofty goals), and see how those publications might experiment more with multimedia in order to sustain and augment the great journalism that they produce. Eventually down the line, I’d maybe like to become a founding editor of my own news and media website, but I’m about 20 years short of that goal. 

Like what you’re reading?

Join the CollegeXpress community! Create a free account and we’ll notify you about new articles, scholarship deadlines, and more.

Join Now

communications journalism multimedia multimedia journalism video careers video production

About CollegeXpress


Welcome to CollegeXpress, your one-stop college shop! We’re a free college planning website used by millions of college-bound students, parents, and counselors—anyone who needs help navigating the college search and application process, financial aid opportunities, and more. You’ll find comprehensive College Search and Scholarship Search tools, tons of articles and expert advice, unique college lists and rankings, and lots of other resources to help make your life easier. Teen Vogue even named us one of the 7 Best College Search Websites! But current college students and recent grads also love CollegeXpress for our Grad School Search tool and endless information on student life, internships, and beyond. We really have something for everyone, no matter where you are on your college journey. 😊


Join our community of
over 5 million students!

CollegeXpress has everything you need to simplify your college search, get connected to schools, and find your perfect fit.

Join CollegeXpress
Jada Bohanon

Jada Bohanon

High School Class of 2021

CollegeXpress has helped me find scholarships for the colleges I applied to. It was very hard for me to find scholarships in the beginning that I was qualified for. My teachers recommended this website to find some, and not only did I find some scholarships but I also got to look into some schools I hadn’t heard of before. I was very happy to have discovered this website, especially with the coronavirus spreading all over as I can’t really go visit many colleges.



High School Class of 2021

CollegeXpress helped me find the school I am currently attending by consistently sending me emails of other schools. This allowed me to do research on other schools as well as the one I am in now!

Cameron Lee

Cameron Lee

High School Class of 2022

I used CollegeXpress to search for colleges. It helped me narrow down the schools on the West Coast and which schools had Construction Engineering programs. I made my decision to go to OSU and I am so excited about it.

Laura Wallace

Laura Wallace

High School Class of 2019

My favorite part of CollegeXpress is that it features student writers so I get an inside perspective from students slightly older and farther along than me. I realize that other college websites also utilize student writers; however, I relate the most to the college writers that I read articles from on CollegeXpress.

Caio Matos

Caio Matos

High School Class of 2022

Starting the college admissions process as an international student was daunting. Thankfully, CollegeXpress was the first website I used for that cause and it helped me so much, from knowing where to start to deciding what my next move would be. I'll take a gap year, but I’m certainly using the website again when applying for fall 2023.

College Matches