Kim Lifton

Kim Lifton

Kim Lifton is President and Co-founder of Wow Writing Workshop, a strategic communication and training company that follows three principles: process, plan, and schedule. Wow also specializes in professional development for consultants, teachers, and high school counselors who work with students applying to college or grad school and teaches college and grad school applicants how to write effective personal statements and supplemental, fellowship, and scholarship essays. Since 2009, Wow has been leading the college admissions industry with our unique approach to the college application essay. We work with students and professionals around the world and are staffed by a small team of experts who understand the writing process inside and out.

Articles

How to Approach the New Common Application Prompt

The Common App recently added a new prompt choice to its college essay section. Here's what it is, what people think, and how you can approach it.read more

How Do I Help Students Brainstorm College Essay Ideas?

When it comes to brainstorming admission essay topics, you should keep it simple. Check out these exercises that can help counselors and students work together!read more

Should I Avoid Cliches in My College Admission Essay?

Is it okay to use a cliche in your college application essay? The answer might surprise you. Read our expert's advice here! read more

What's the Best Advice for Writing a College Essay?

There's a lot of advice on how to write the college application essay, but you need to be careful who you listen to. Find out the best (and worst) tips here!read more

Video: College Essay Q&A With Expert Kim Lifton

Writing your college application essay can be one of the most difficult parts of the college admission process. College essay expert Kim Lifton is here to help!read more

How to Write About Bullying in Your College Essay

Bullying is a sensitive subject you may feel isn't good for your college essay, but here's how and why it could be a great application essay topic for you.read more

Don't Use Your English Paper as a College Essay

Many students send college application essays that were written for an English class. Most earned A's, but they're not often college app ready. Here's why!read more

Why You Should Answer the New COVID Essay Prompt

The Common Application is allowing students to explain how the pandemic has impacted them. Here's why and how you should write this type of college essay. read more

How Can I Trim Down My College Essay?

Are you finishing up your admission essay, but it's just too long for the word count requirements? Our experts have advice for trimming it down!read more

How to Help Your Students Start the College Essay

Just because students have to write their college essays themselves doesn't mean parents can't help them think about it. Here are some tips to get them started!read more